Influentials

We have defined our audience as Influentials. In total we reach more than 1.6 million Influentials over the course of a month. Influentials comprise individuals from Urban Prosperity and Wealthy Achiever acorn groups who engage with the Evening Standard.
Influentials are busy, successful, media savvy consumers who have a quality relationship with the London Evening Standard because it reaches them at the optimum time, mindset and environment. The combination of these factors makes the London Evening Standard a unique opportunity to truly engage and interact with this valuable audience.

Email Marius Cloete or call 020 7938 6687 to see our presentation outlining the consumer insights that helped us to connect our business to our consumers, and at the same time, help you to understand how best you can leverage this relationship for your own brands.